In general, Rolex watches hold their value better than most luxury watches. This is especially true for some of their most famous models, such as the the Rolex Submariner. The Submariner is a legendary diving watch that’s been a hit since it debuted in 1954. This watch is so popular that it can be hard to buy even this year’s model, as they often sell out quickly. Submariners with stainless steel bracelets are in particularly high demand, like the handsome 40mm black dial Rolex Submariner featured above.
The Rolex Daytona is another legendary Rolex model. This immensely popular (and collectable) racing watch debuted in the 1960s and has become one of the most popular watches of all time. While Paul Newman Daytonas are the most rare and valuable versions of this watch, every version of the Daytona is highly desired and worth investing in.
Rolex GMT-Master II
The GMT-Master II is another Rolex model that’s a solid bet for an investment watch. This functional and attractive watch was originally designed to be worn by pilots and navigators. It has a unique rotatable 24-hour bezel that allows the wearer to easily adjust their timezone, while also keeping GMT time with the watch’s fourth hand. Like Rolex’s other sports models the GMT-Master II has an excellent track record in terms of its market value, making it a great choice for a long-term investment timepiece.
Audemars Piguet Royal Oak
The Royal Oak is one of the most highly regarded watches in the world. This incredibly unique watch is notable for its revolutionary design. Not only is this watch highly regarded, it’s also highly rare. Audemars Piguet never produces more than 32,000 watches a year— and only a fraction of those are Royal Oaks. For comparison, Rolex produces around 1,000,000 watches each year. The high rarity and desirability of the Royal Oak makes this model a safe bet for an investment piece.
Omega is a highly respected watch brand with many excellent models. However, there’s one Omega model that’s a better investment choice than the rest: the Speedmaster. The reason? This model was the first watch ever worn on the moon. This historic achievement cemented this model’s reputation as a legendary, highly collectable watch.